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CMOs Face a ‘Reputation and Results’ Reckoning, According to NIQ’s 2026 Outlook

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CMOs Face a ‘Reputation and Results’ Reckoning, According to NIQ’s 2026 Outlook

Despite economic volatility, 83% of marketing leaders remain confident in their brands but cite ROI proof and data connectivity as top challenges, NIQ finds. CHICAGO — NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today released its CMO Out…

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Zdroj: 📰 Financial Post